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Looking a job that values my skills and assets. Ideally, I'd like to be working closely to sports within the marketing management function or within some form of brand marketing or event management.

Advertising

Chicago, IL

About Me

Industry:

Marketing & Advertising

Occupation:

Advertising

Ideal Companies:

Sports marketing
 

Education level:

Bachelor

Will Relocate:

No

Location:

Chicago, IL

Work Experiences

10/2006 - Present

(private)

Individual Contributor

  • Strategy Associate, Kraft Foods • Managed and sustained multiple million-dollar media plans by consulting with Kraft brand managers and media buyers • Researched target markets to develop and identify efficient and innovative contact strategies • Facilitated monthly financial repo rts to brand teams that ensured accurate spending by investment teams • Aligned cohesive media strategies by working as a team with agency partners to effectively solve marketing challenges Investment Associate, Procter and Gamble • Negotiated multi-million dollar print and digital investments with a heavy focus on integrated marketing programs • Developed internal processes to increase accountability and provide effective brand competitive analysis • Utilizing creativity, designed multi-media programs effectively to solve strategic marketing objectives • Met and exceeded expectations during rate negotiations, resulting in significant savings across assigned titles Agency Leadership • Michigan State Recruiting captain, created the agency’s first-ever media competition which resulted in participation by 46 students and as part of program brought fresh ideas to client’s business • Founded SMG Sports, the agency’s first sports interest group to educate about the strength of sports marketing • Completed 14-week training course with in-depth education regarding media investments and planning

10/2006 - Present

(private)

Individual Contributor

  • Investment Associate, Procter and Gamble • Negotiated multi-million dollar print and digital investments with a heavy focus on integrated marketing programs

5/2005 - 9/2005

Detroit Tigers

Individual Contributor

  • • Execution, planning and management of in-park promotions and giveaways

8/2003 - 1/2006

Michigan State Univesirty Sports Information

Individual Contributor

  • •Conducted athlete and coach interviews, designed women’s tennis media guide, wrote press releases and feature stories for football, basketball and hockey programs

8/2002 - 5/2006

Michigan State University Football Team

Individual Contributor

  • • Provided campus and football facility tours to prospective athletes and their families • Established positive relationships with coaching personal and assisted with coaching recruiting requests

5/2002 - 9/2002

Toledo Mud Hens

Entry Level


Education

Keywords