Description
Scott Janzen is a 30-year public relations veteran who has managed communications for more than 175 local, regional and national clients, including Holland America Line, Nintendo, Nalley's Fine Foods, U S West, McDonald's, Pep Boys, Renaissance Hotels, Beck's Beer, Old Navy, Dell, REI and the Washington State Lottery. He has held management roles at some of Seattle’s largest advertising/public relations agencies, including DDB Seattle, WONGDOODY, Borders, Perrin & Norrander and Cole & Weber. Most recently, he served as director of public relations for Eddie Bauer, one of the largest outdoor apparel companies in the U.S. and Canada with sales of nearly $1 billion in 2007.
Work Experience
| COMPANY | POSITION HELD | DATES WORKED |
|---|---|---|
| Eddie Bauer | (Confidential) | 7/2007 - 2/2008 |
Education
| SCHOOL | MAJOR | YEAR | DEGREE |
|---|---|---|---|
| Seattle University | Journalism | 1978 | Bachelor Degree |
Accomplishments
Highlights:
2007 Mercury Award, Product Launch, for Edoc Apparel, "More Than Just a T-Shirt". 2004 Public Relations Society of America Totem Award, Marketing Communications, for Bensussen Deutsch & Associates, “America Discovers Babooshkahs” national media relations campaign. 2003 Public Relations Society of America Totem Award, Marketing Communications, for Bensussen Deutsch & Associates, “Hear Me Out!” national media relations campaign. 2002 Public Relations Society of America Totem Award, Marketing Communications, for Kiss.com, “Love at the Ballpark” national media relations and online campaign. 2002 Hospitality Sales & Marketing Association International Golden Bell Award, for Holland America Line, “60-Second Vacation” promotional marketing campaign.Companies I like:
Corporate or agency opportunities
Keywords
Responsibilities
• Account Management – expertise in client relations/account management through senior level roles at some of Seattle’s largest advertising and public relations agencies.
• New Business Development – experienced sales professional in generating revenue through proactive/reactive agency new business initiatives – from cold calls to planned new business programs; successful new business development professional for over 20 years.
