Strategic marketing and sales professional with strong contributions in domestic and international marketing, marketing plan development, product management, program management, strategic partnerships, consumer and enterprise sales. Expertise in both consumer and business-to-business marketing. Experience in marketing and selling voice, data, Internet, and wireless (quadruple play) services. History of effective interaction with senior-level executives and relationship management with strategic partners, creative agencies, consultants, analysts, and overseas administrations. Demonstrated ability to spearhead and champion best-in-class marketing and sales practices. A “big picture” thinker with strong analytical skills and a market-driving approach to business.

COMPANY	POSITION HELD	DATES WORKED
Independent Consultant	(Confidential)	1/2002 - 12/2007
Nortel Networks	(Confidential)	1/1997 - 7/2001
WorldCom	(Confidential)	1/1995 - 12/1996

SCHOOL	MAJOR	YEAR	DEGREE
Syracuse University	Marketing	1993	Master Degree
Syracuse University	Information Management	1993	Master Degree

Highlights:

Managed marketing plan, positioned, and launched the Succession Network. A next-generation network solution from Nortel Networks, the Succession Network was positioned as a complete, Multi-vendor compatible, multi-service network solution from Nortel Networks and partners optimized to carry Internet Protocol (IP) end-to-end services over a variety of architectures. Championed and managed the branding of the Succession Network, a next-generation network solution from Nortel Networks. Today Succession defines the industry’s leading product portfolio of Voice over Internet Protocol (VoIP) solutions for service providers and enterprises Re-developed and launched WorldCom audioconferencing service, and increased recurring monthly revenue by over 200% Developed and managed the MCI International Decathlon and MCI International World Cup Challenge contests. The contests were promoted consumers in over 100 countries and generated $200,000 and $500,000 in incremental revenue, respectively. Received MCI commendation for managing development of a new international competitive analysis marketing report and expert system, which facilitated $450,000 in annual revenue. Developed and implemented the Succession Champions Program, a strategic marketing initiative generating 3rd party market advocacy for Nortel Networks’ vision of the next-generation network. The program engaged senior executives of service provider customers, analyst firms, consulting firms, and enterprises by featuring them in trade publication articles, executive panel discussions, public speaking engagements, and Nortel hosted teleconferences. Developed and managed WorldCom wireless services roll-out. Negotiated contract and partnered with MobileComm, Inc., a BellSouth company, to provide private-labeled wireless services.

Companies I like:

Cisco, SAS, Sony Ericsson, AT&T, Google, Apple, Microsoft, Verizon, Dell

P&L responsibilities
Presentation
Ecommerce Strategy and digital marketing channels optimization - SEO, SEM, email, affiliates - for high-profile accounts.
Software Implementation
Requirements Analysis & Specification
Creativity
Multi-tasking

• Marketing
• Product Marketing
• Product Management

Championed and managed the branding of the Succession Network, a next-generation network solution from Nortel Networks. Today Succession defines the industry’s leading product portfolio of Voice over Internet Protocol (VoIP) solutions for service providers and enterprises. ? Managed marketing plan, positioned, and launched the Succession Network. A next-generation network solution from Nortel Networks, the Succession Network was positioned as a complete, multi-vendor compatible, multi-service network solution from Nortel Networks and partners optimized to carry Internet Protocol (IP) end-to-end services over a variety of architectures.