eCommerce change agent with notable success leading small teams to world-class accomplishments. Helped lead Fortune 200 Financial Services organization’s eCommerce program from startup to core business strategy, accounting for 78% of customer interactions. Possesses an indispensable combination of IT background, an eye for design and Marketing creativity.

COMPANY	POSITION HELD	DATES WORKED
USAA	(Confidential)	6/2000 - 3/2007
(Confidential)	(Confidential)	3/1994 - Present

SCHOOL	MAJOR	YEAR	DEGREE
New Mexico Highlands University	Business Administration	1992	Bachelor Degree

Highlights:

P&L responsibilities
Presentation
Ecommerce Strategy and digital marketing channels optimization - SEO, SEM, email, affiliates - for high-profile accounts.
Technology Solutions
Sales Support
Software Implementation
Requirements Analysis & Specification
Leadership

• ecommerce
• social media
• web 2.0
• SEO
• SEM
• Internet

Recently led the development of the Social Media strategy for the largest privately owned financial services company in the US. I was also responsible for the development of all external websites (microsites) related to marketing campaigns for the company.