Experienced Executive and Team Player

Industry:	Information Technology
Occupation:	Business-to-Business Marketer
Education level:	Bachelor
Will Relocate:	Yes
Location:	Windham, NH

VP of internet strategy for Healthcare. Strategic direction, develop next generation concepts for online capabilities for healthcare, work with sales and marketing to determine how to sell and market solutions.

7/1999 - Present

(private)

Director / VP

• Responsibilities include generating new business development opportunities. Liaison with technical team to bring ‘Voice of the Customer’ to all aspects of the project management, marketing strategy, and programming new feature sets. Responsible for developing “C” level relationships with companies that utilize contractors and training sales staff to target key contacts in their territories. Implemented CRM for both in house staff & telemarketing teams. Write proposals, project plans and answer RFP’s. Established strong relationships with over 150+ clients in small to large companies for both existing Clients/DesignDotCom products while both companies were in the startup stages with products; Pilot implementation was a key initiative as part of the “go to market strategy”. Additional responsibilities are preparing materials and messages with marketing for HIMSS and other healthcare shows through out the year. Responsible for scripts and demonstrations for both shows and telemarketing teams. . Current responsibilities include – developed, researched and prepared a solid plan of ‘go to market’ and roll out of new solution and successfully implemented as integrated offering with current portal solution. (a social network for individual hospitals to leverage for targeting their patient population) Developing and preparing sales portion of the new solution offering for Valco (healthcare software company). Target audience is “C” level at major hospitals and healthcare facilities CEO, CFO, CMO, VP of Internet. Currently working choice accounts in Beta with a kick off at 2009 HIMSS show in Chicago – April 2009

2009

Bachelor Degree

Ellis College of NYIT

• INTERDISCIPLINARY STUDIES w/concentration in IT

1999

Specialist Degree

Boston University

• Internet Technologies

1986

Bachelor Degree

UAB

• Marketing & Sales Mgmt Minor computer science

Type	Name/Title	URL	Description
Book	Groundswell: Winning in a World Transformed by Social Technologies		This is a great book for understanding the social media aspect of marketing. We no longer determine our brand from a desk inside the company.

Skill	Rating
P&L responsibilities
Presentation
Ecommerce Strategy and digital marketing channels optimization - SEO, SEM, email, affiliates - for high-profile accounts.
Technology Solutions
Sales Support
Software Implementation
Requirements Analysis & Specification
Leadership

strategic marketing, business development, web/internet strategy, entreprenurial, management