Description
Effective, experienced professional with significant accomplishments in major industries and the nonprofit sector (e.g., EIA, AEA, others). Team, consensus and image-builder, crafting and producing cohesive positioning statements to enhance public understanding and acceptance. Professional, persuasive, positive and passionate communicator. Change agent for corporate images. Contributor to growth and profit enhancement based on well organized, economical operation and keen attention to the bottom line.
Work Experience
COMPANY | POSITION HELD | DATES WORKED |
---|---|---|
(Confidential) | (Confidential) | 3/2002 - Present |
Center For Association Management | (Confidential) | 4/1999 - 3/2002 |
American Electronics Association | (Confidential) | 12/1997 - 4/1999 |
Lexes Unlimited | (Confidential) | 6/1991 - 12/1997 |
Electronic Industries Association, CEG | (Confidential) | 2/1988 - 6/1991 |
Quasar Company, Div. of Matsushita | (Confidential) | 8/1980 - 6/1988 |
Accomplishments
Highlights:
MARKETING Created innovative marketing strategy resulting in more incremental business than in three previous years combined for regional council of major national trade association. Facilitated significant sales growth of 18%, resulting in largest profitability for division of a major multinational industry leader. Promoted conferences and trade shows resulting in five all-time attendance records, eclipsing previous records by 10%. CORPORATE COMMUNICATIONS/PUBLIC RELATIONS Appointed chief corporate communications officer for leaders in three major industries, plus the nonprofit segment. Reshaped corporate images and messages for public dissemination. Analyzed manufacturing data and trade information, identifying trends, and distilling into statements for media presentations in the consumer electronics industry. Served as chief international spokesperson for the $45 billion consumer electronics industry, introduced new products to the world media and ultimately to consumers, resulting in acceptance and market growth. Created and implemented an industry milestone yearlong promotion (TVs Golden Anniversary) that refocused attention and resulted in an all-time industry sales record of 25.5 million units sold.Companies I like:
Leaders and potential leaders in the corporate or nonprofit arena.