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Ken F

Passionate Marketing Genius

Occupation:

Account Manager

Location:

San Francisco, CA

Education Level:

Bachelor

Will Relocate:

YES

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Experienced and passionate Marketing and Public Relations Professional with proven project leadership and management skills. Excellent written and verbal communication skills. Creative. Detailed. Analytical. Doer.

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COMPANY POSITION HELD DATES WORKED

(Confidential) (Confidential) 12/2006 - Present
Nextel Partners, Inc. (Confidential) 6/2000 - 11/2006
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SCHOOL MAJOR YEAR DEGREE

University of Hawaii at Manoa Journalism 1991 Bachelor Degree
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Highlights:

Signed 24 current customers accounting for $1.8 million annual revenue. Generated $23,000 in revenue by developing and executing a two-day marketing event. Managed national online referral program that generated 8,900 referrals during its first year. Drove co-op advertising up to 96% over four consecutive years through monthly training. Leveraged $90,000 local media buy to attain 4:1 ratio of added value to actual media dollars spent. Negotiated sales and trade agreements with GMs from NBC, FOX, Cox Broadcasting, ClearChannel, and Gannett. Developed annual Data Seminar to increase data revenue that became nationwide best practice. Spearheaded the development of a formalized sales training program to establish consistency in sales procedures, billing and reporting. Created online market research strategy to increase customer added value and drive revenue.

Companies I like:

Google, Starbucks, Apple, Nike, Yahoo, eBay, Garmin, Chipotle Mexican Grill, Buffalo Wild Wings, Amazon.com, Netflix

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CollapseResponsibilities

Created market research plan that has provided customer added value and increased revenue. Developed and executed strategy to position company as a full-service marketing entity.
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