Description
A senior level marketing professional with a proven record of outstanding performace. Ability to problem solve and develop/implement creative strategies that will meet or exceed executive management goals.
Work Experience
COMPANY | POSITION HELD | DATES WORKED |
---|---|---|
Regions Mortgage | (Confidential) | 10/2004 - 4/2007 |
Education
SCHOOL | MAJOR | YEAR | DEGREE |
---|---|---|---|
University of Memphis | Journalism | 1973 | Bachelor Degree |
Accomplishments
Highlights:
I have worked with a Fortune 500 Company, held a senior level position with a top ten financial institution and operated my own marketing firm for a number of years. During that time I worked with a number of publicly traded financial institutions and hotel companies and was also under contract FedEx marketing for ten years. I have successfully managed marketing departments for two companies, and have supervised a staff of up to 15 people. I have been featured in many national publications including Adweek, Ad Age, Direct Marketing News, Art Direction, Print and Lodging Hospitality. I was also honored by my university as an Outstanding Alumnus.Companies I like:
Stanford Financial Group, Ritz Carlton Hotels, Preferred Hotels, Bank of America, CitiBank
Job Skills
P&L responsibilities | |
Technology Solutions | |
Software Implementation | |
Requirements Analysis & Specification | |
Leadership |
Keywords
Responsibilities
1. I was responsible for the development, implementation and management of a marketing Intranet which provided sales associates the ability to instantly access pesonalized sales materials online and even create customized brochures and print ads.
2. I was also responsible for the development and implementation of the company's first system-wide marketing campaign incorporating 60 mortgage offices as well as 1,700 bank branches. I was also successful in having the budget allocated from parent company marketing funds.