Highlights:
1) Spearheaded new brand launch to Healthcare Professionals market in Spring 2009
2) Managed transition of pharma account between agency offices; serve as "hub" of new project team, Client, and Client operation and production teams
3) Led regional promotion for 60 hotels that generated more than $500,000 in 35 days; utilized email marketing, landing pages, paid search, external media placements, free e-newsletter listing opportunities.
Senior Project Manager in Healthcare Marketing; Work cross-functionally to execute all tactics; work with Marketing, Creative, Technology, Studio, and numerous regulatory groups (internal fact checking and annotation, client regulatory committees, FDA approval and filing) to produce deliverables on time and on budget; Primary responsibility for all account financials; initial scope and pass-through breakouts, staffing allocations, weekly reconciliation, and forecasting with annual budget of $5 million; Manage junior staff members