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Dona A

Art Director

Occupation:

Account Manager

Location:

Quarryville, PA

Education Level:

Bachelor

Will Relocate:

YES

CollapseDescription

An organized, driven creative who leads through example and gets the job done.

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COMPANY POSITION HELD DATES WORKED

Solar Style�, Inc. Art Director 3/2006 - 10/2007
Oakworks,Inc. (Confidential) 9/2001 - 3/2006
(Confidential) Owner/Freelance Graphic Designer/Consultant 10/1998 - Present
Waekon, a division of Hickok, Inc. (Confidential) 3/1995 - 4/2001
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SCHOOL MAJOR YEAR DEGREE

West Chester University Studio Art w/Graphic Concentration 1994 Bachelor Degree
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TYPE TITLE URL DESCRIPTION

Magazine Real Simple media url Home and lifestyle
Website Ideabook media url Expert ideas and tutorials about graphic design, web design, page layout, business marketing, and more from designer and author Chuck Green
Website Linked In media url Professionals site to exchange information, ideas and opportunities * Stay informed about your contacts and industry * Find the people & knowledge you need to achieve your goals * Control your professional identity online

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Highlights:

- Designed layout/concept of ads, brochures, catalogs, labels, transparencies, all printed material dealing with, and related to the promotion of product line from initial concept through to print. - Maintained an education on current programs and skill sets in digital media for photo manipulation/retouching and technical illustration and managed art file archives and photographic library. - Operated as the creative member of the marketing team with additional influences in facilitating goals and implementing effective strategies for product promotion. This also involved producing all product illustrations (including patent illustrations), logos and visual representations of product and editing content of collateral materials for optimum branding and clarity of message. - Developed working relationships with publishers and printers to maintain quality and cut cost of advertising and printing of collateral. Managed the total out-sourced vendors for printing and marketing, including exhibitions/promotions.

Companies I like:

QVC, Apple, John Hopkins, Random House, National Geographic Magazine

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- Built the graphics department from inception to a highly productive unit utilizing learned abilities to multi-task, coupled with strong creative concepts and the desire to transform a previous out-of-house, vendor supplied, free-lance designer unit to a cost effective, creative in-house operation with enhanced productivity. - Directed the development and preparation of relevant short and long-term marketing plans and budgets. Reviewed marketing strategy objectives to determine changes needed to meet overall objectives. - Re-designed company brand through visual collateral and packaging. - Built and maintained marketing archives and photographic image library. - Researched and maintained understanding of regulatory laws and proper notations to preserve manual integrity and copy write mandates. - Managed weekly meetings with key sales and marketing management personnel and operational staff to analyze production, sales and marketing plans focusing on 3-6 month future projections of sales trends and new product market introductions.
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