Description
An organized, driven creative who leads through example and gets the job done.
Work Experience
COMPANY | POSITION HELD | DATES WORKED |
---|---|---|
Solar Style�, Inc. | Art Director | 3/2006 - 10/2007 |
Oakworks,Inc. | (Confidential) | 9/2001 - 3/2006 |
(Confidential) | Owner/Freelance Graphic Designer/Consultant | 10/1998 - Present |
Waekon, a division of Hickok, Inc. | (Confidential) | 3/1995 - 4/2001 |
Education
SCHOOL | MAJOR | YEAR | DEGREE |
---|---|---|---|
West Chester University | Studio Art w/Graphic Concentration | 1994 | Bachelor Degree |
Social Media
TYPE | TITLE | URL | DESCRIPTION |
---|---|---|---|
Magazine | Real Simple | media url | Home and lifestyle |
Website | Ideabook | media url | Expert ideas and tutorials about graphic design, web design, page layout, business marketing, and more from designer and author Chuck Green |
Website | Linked In | media url | Professionals site to exchange information, ideas and opportunities * Stay informed about your contacts and industry * Find the people & knowledge you need to achieve your goals * Control your professional identity online |
Accomplishments
Highlights:
- Designed layout/concept of ads, brochures, catalogs, labels, transparencies, all printed material dealing with, and related to the promotion of product line from initial concept through to print. - Maintained an education on current programs and skill sets in digital media for photo manipulation/retouching and technical illustration and managed art file archives and photographic library. - Operated as the creative member of the marketing team with additional influences in facilitating goals and implementing effective strategies for product promotion. This also involved producing all product illustrations (including patent illustrations), logos and visual representations of product and editing content of collateral materials for optimum branding and clarity of message. - Developed working relationships with publishers and printers to maintain quality and cut cost of advertising and printing of collateral. Managed the total out-sourced vendors for printing and marketing, including exhibitions/promotions.Companies I like:
QVC, Apple, John Hopkins, Random House, National Geographic Magazine
Job Skills
Keywords
Responsibilities
- Built the graphics department from inception to a highly productive unit utilizing learned abilities to multi-task, coupled with strong creative concepts and the desire to transform a previous out-of-house, vendor supplied, free-lance designer unit to a cost effective, creative in-house operation with enhanced productivity.
- Directed the development and preparation of relevant short and long-term marketing plans and budgets. Reviewed marketing strategy objectives to determine changes needed to meet overall objectives.
- Re-designed company brand through visual collateral and packaging.
- Built and maintained marketing archives and photographic image
library.
- Researched and maintained understanding of regulatory laws and proper notations to preserve manual integrity and copy write mandates.
- Managed weekly meetings with key sales and marketing management personnel and operational staff to analyze production, sales and marketing plans focusing on 3-6 month future projections of sales trends and new product market introductions.