Description
Creative Graphic Designer with over 20 years of experience in a variety of related fields including Social Media Marketing and UI Design looking for a growth position as a Senior Graphic Designer/Creative Director/Internet Marketing Specialist. Graphic Designer Smartlite USA, Boca Raton, FL - 10/2013 to 4/2020 (Laid off due to Covid-19) * Smartlite USA is a marketing company providing shopping mall advertising for 450 malls across the country * Responsible for all stages of production from concept to print for multiple clients at one time under tight deadlines * Created artwork, incorporating the client's branding, for 4x6' back-lit in-mall advertising panels Additional services include: client brochures, billboards, and magazine advertisements * Worked with clients from a variety of disciplines, who often had little advertising experience, by guiding the design process to create impactful and effective advertising for their targeted audience * Cultivated client relationships to encourage repeat business * Provided proofing services for clients who provide their own finished artwork, ensuring it meets the required specifications * Converted client's low-resolution raster logos to vector format to ensure clarity on the large panels * Updated and shared the client production schedule with 40 sales representatives through Google Docs, as well as maintaining complete client history files in our in-house CRM system * Interim Creative Director when needed, including initiating client contact, helping them to understand the design process, dealing with customer concerns and complaints, and assigning and overseeing the projects of other designers Graphic Designer/ Social Media Marketing/ Web Editor
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