16+ years of experience working in marketing communications for some of the biggest names in technology, sporting goods, apparel, lawn and garden, outdoor recreation/adventure, hospitality and restaurant/tourism industries including (Bridgestone Golf, Bobby Jones Apparel, COBRA Golf, Cutter Insect Repellent, Dave & Buster's, Eaton (Golf Pride Grips), FATZ Café, FOOTJOY, Greenworks Tools, PUMA Golf, Slazenger, Spectrum Brands and Verizon Wireless) in both B2C and B2B channels. * Successfully built lasting relationships with the upper echelon of sports, apparel, lifestyle, travel, telecommunications and manufacturing/trade media. * Concepted and implemented impactful executive exposure/corporate communications initiatives. * Developed a clear understanding of business in a variety of industries including the intricacies and nuances of various channels of distribution and technical aspects of product manufacturing. * Successfully integrated these assets in planning and managing various marketing communications, public relations initiatives, events, and sales support initiatives that have consistently delivered greater than a 15:1 return on investment for clients.
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