Description
With over 16 years in the advertising and marketing industry and much longer as a creative person, I’ve grown to appreciate all forms of artistic expression. The advertising industry has given me the opportunity to express these acquired creative talents. From my advanced technical skills to conceptual development abilities, I appreciate and encourage a clean, commonsense approach to design while incorporating form versus function with exceptions to messaging. I’m also an out of the box thinker with a practical approach to clients needs and demographic expectations. My journey into advertising and marketing was sparked by an interest in the visual representation of font letterforms. Fonts have an ability to communicate with the subtlest gestures of expression using line, shape, or texture in any letter form can illustrate feelings, moods, and a time or place in history to any given audience. In my capable hands your clients' marketing and advertising will elevate with a clean look and feel that supports any conceptual marketing plan.