Description
Summary Executive with years of experience in business to business and brand development. Grew business for CPG brands at retailers with aggressive marketing strategies very creative advertising, promotional support and event marketing. AREAS OF EFFECTIVENESS * Managing the total process of creating and executing strategies in coordination with other departments to insure growth for a product * Overall supervision of marketing, advertising, promotions and public relations services from design, to execution and evaluation * Training others in the overall process to assure continuity RESOURCE EXPERTISE * Experienced in management of supporting team * Strong development skills for brand strategies * Expertise in the areas of creative development * Knowledge of media vehicles * Coordination of the total process for planning, execution, production and reconciliation * Maximized efforts with management at client level as well as key retailers
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Accomplishments
Highlights:
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Job Skills
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Keywords
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