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KELSEY B

President

Occupation:

President

Education Level:

Bachelor

Will Relocate:

YES

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ACCOMPLISHMENTS Grew revenues 66-fold. Recruited to drive growth at startup LO. Assembled a deep pool of talent. Opened 16 new locations in 12 cities. Developed marketing aimed at small businesses, touting the firm's prime locations, superior amenities and trend-setting work environments. Took revenues from $250K first year to $16.5M by year three. Delivered strong ROIs for investors. LO investors sought steep returns. Improved marketing and sales, achieving virtually full occupancy at firm's initial location, taking revenue from $250K to $2M. Drove bank valuation of the property from $3.5M to $15.5M, enabling refinancing of the site and $12M in cash distributions to investors. Ignited a $3.2M+ P&L swing. Servcorp's business model was poorly aligned with the US market. Reengineered sales and service with a new personalized client-centric model. Rolled out the new approach in Chicago. Went from $1M+ in red ink to $2.28M black ink in one year. Replicated the program at 20 locations nationwide with similar P&L results. Beat targets in a multicity expansion. Tapped to lead a major Servcorp expansion. Managed all phases of launching eight new office centers in NY, CA, FL and Washington, DC. Met business plan objectives in only 12 months, beating the normal 30-month average ramp up time. Generated $8.7M in first year revenues and above average profits. Startup-to-profitability 18 months ahead of plan. Asked by Servcorp to lead sales for its first new site in the US. Developed high impact branding and marketing. Inked deals with USAA, Cerberus and others. Produced a $900K first-year revenue run rate, reaching profitability in only six months versus a 24-month breakeven target.

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Highlights:

Companies I like:

Netflix, Amazon, Google

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