Description
Summary Accomplished marketing and communications professional with over 20 years of comprehensive experience developing strategies and executing plans that drive results. Creative and highly knowledgeable in the integrated use of paid, owned, and earned media to educate and motivate a variety of target audiences. An entrepreneurial, collaborative, and adaptable individual who has a strong commitment to achieving strategic and business objectives. Areas of expertise: * * Consumer and business-to-business marketing * Marketing strategy and tactical execution * Traditional, digital, social media * External relations * Marketing research and customer insights
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