Description
International Product Development and Category Management professional expertise in: 1) Strategic Business Planning, 2) Competitive Analysis, 3) Multi-Currency Financial Metrics, 4) Cross - Cultural Negotiations, 5) Promotional Planning, and 5) Leading Internal and External Teams. Professional Skill Set * Department Lead: Hired, developed and managed corporate buyers and assistant coordinators. * Category Management: Defined product mixes, competitive sets, target margins, and promotions. * Category Assortment: Analyzed both market and local trends to build category product mixes. * Supplier Management: Directly managed product sourcing with 70 suppliers from 13 countries. (Argentina, Australia, Canada, Chile, France, Germany, Italy, New Zealand, Portugal, South Africa Spain, Uruguay, USA). * Product Development: Created brand concepts, label designs and product specs with suppliers. * Cost Negotiations: Conducted multi-currency cost negotiations to set $US and $Canadian retails. * Supply Chain: Partnered with importers and wholesalers to operate a low cost logistics model. * Profit Management: Analyzed weekly P&L reports to monitor sale targets and profitability goals. * Marketing: Created monthly promotional campaigns for social media, TV, print and radio. * Sales Support: Constructed sales sheets, educational trainings, store events and winery tours.
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