Description
PROFESSIONAL SUMMARY: * A seasoned business strategic, IT marketing professional, with end-to-end (E2E) experience in planning, monitoring, and executing marketing campaigns as a Business development Manager. * Significant achievements include business development and driving return on investment on marketing campaigns through strategic and tactical marketing management. * Proven track record in directing and managing campaign leads to closure's and having collaboration with key business stakeholders (product marketing, and global marketing teams). * Experienced in designing, creating, and implementing multi-touch, omni-channel, demand creation marketing campaigns including, display marketing, search engine optimization (SEO), email marketing, website development and management website optimization, content ideation and creation, content management, and social media marketing. * Proficient in devising strategies to drive traffic to websites, increasing website stickiness, number of pages per view, download of gated/non-gated content/assets, increasing conversions, and decreasing bounce-rates. * Excellent communication management capabilities ensure working with diverse, cross-functional teams (Digital Marketing, Marketing Operations, PMMs, Event Marketing, Customer Care, Tech Support) to produce quality deliverables at the regional, national and international level. AREAS OF EXPERTISE * Service Delivery Management Customer Support/Service C- Level Presentation * Service Levels Agreements Call Center Management Start-ups strategy * Project Management Work Flow Optimization Systems Implementations * Cross Functional Leadersh Pre/Post-Sales Suppor Revenue Growth Strategies * Planning/Budgeting (P&L) Client Development/Relation Adobe Creative Cloud * Client Management Strategic development Partnership Development * Offshore Outsourcing Allocadia, Wrof front, Smart sheet * ServiceNow, SharePoint, Archer and Lotus Notes applications
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