Description
Summary Accomplished user experience professional with an extensive background in user interface design, marketing and human factors. Produced mobile first B2C/B responsive websites, mobile apps, portals, complex applications, kiosks, and multimedia in a variety of industries, including retail, automotive, IoT, commercial, electronics, healthcare, financial, energy and public sector. Thrive on User Centered Design, cutting edge technology and new marketing to deliver bottom line ROI solutions. Work effectively with client stakeholders thru all phases, delivering engaging presentations and demos. Experience interviewing and testing end users with qualitative test methods, as well as translating quantitative metrics to draw conclusions for improvements. Total team player with extensive communication skills working with creative, business, and technology teams, including global development model (near shore, offshore). Key Accomplishments * Key UX Architect for a global automotive, multi-brand OEM digital modernization effort * Built and managed a User Centered Design / UX department, implementing processes & training * Developed UX success metrics, KPIs strategies & processes that helped grow e-commerce site * Successfully developed strategic product roadmaps that align business and technology * Developed a Usability Research Center of Excellence - setup, recruiting and moderating * Choreographed several multi-disciplined sketch workshops / idea studio sessions * Lead user experience role in several successful consumer website and application launches * Evangelized usability and UI design best practices throughout a global IT services company * Led development of unique service offerings in usability, design and internet marketing * Successfully managed design teams, including recruiting, interviewing and mentoring * Contributed additional revenue to a technology group through creative and usability enablement * Designed the UI for several complex web product frameworks that went to market successfully
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