SUMMARY SKILLS Senior Entrepreneurial advertising/ marketing/Sales professional with 22 yrs of demonstrated team leadership success and expertise in multi-channel areas - Traditional, Digital, Public Relations & Creative Branding. RESULTS - National awards - TV spots. -Direct Mail design resulting in 200% ROI. -Avg. 18% annual increase due to Digital & Social Media marketing. * Brand Development, Launch & Optimization * Brand Equity Tracking, KPI Analytics & Marketing metrics * Digital Methodology Mktg. w/ Lead Gen & Retention Strength * Social Media Optimization * Producer / Director: Commercials/TV Shows * Public Relations w/ Trade Show & Event Mgmt. * Strategic Media Placement - Traditional & Digital * New customer acquisition * Build long, lasting customer relationships * Global expertise

Highlights:

• Advertising
• Airlines
• Management
• Retail
• ROI
• Sales
• Tourism
• Adobe
• Adobe Illustrator
• Adobe InDesign
• management
• sales
• Director of Marketing
• Director of Sales
• Public Relations
• Trade Show and Event management