Career Summary Positive, energetic, professional and effective communicator, with strong management and creative problem-solving skills, and the ability to cascade company strategy and mission down-stream. Skilled at managing resources, driving effective production and efficient processes, evaluating campaign effectiveness, as well as ensuring the highest quality end products. Able to communicate with internal and external clients on all levels of an organization and can fluidly translate business needs into actionable plans and specifications. Progressive experience with Process Improvement, software design, Business Analytics and Market Research, culminating in over 20 years of related experience. Areas of Expertise * Staff development, teamwork, motivation and training * Complex problem solving * Process and software redesign * Change management * Performance Analysis including market, brand, competitive landscape, client satisfaction and campaign effectiveness analysis * * Diverse market/industry knowledge * Superior computer and analytic skills, including, MS Office, SAS, SQL, Access, SPSS and Excel, among many others * Driven to increase company value and product quality * Calm under pressure * Life-long-learner Skills Summary * Create teams from individual performers, training, documenting, motivating and encouraging collaboration and improving processes which increases productivity and quality * Communicate technical business requirements and present findings in understandable terms at various corporate levels, * Effectively plan research, specify requirements, conduct training, write presentations, document tasks, create process and system documents * Analyze Market Research and Business Analytics Data using Excel, SAS, Access, SQL and other analytic software, and effectively communicate results * Design new analysis tools and solutions * Engage outside firms and produce Market Research studies, from project initiation through presentation for a wide range of topics and industries including: specialty chemicals, finance, banking, card, consumer and others on topics including: brand performance, competitive intelligence, client satisfaction, loyalty, share of wallet, image, digital device usage, competitive momentum, channel preference, economic outlook and others * Proficient or expert in various computer software including: Access, SAS, SQL, Excel, Word, PowerPoint, Notes, Outlook, WebEx, Digital Libraries, Adobe, Custom Budgeting and invoicing software, SPSS, LexisNexis, NICE, Siebel, R, Google Analytics, Tableau, as well as various programming languages including: Visual Basic, SQL, SAS, HTML, Oracle, and others Relevant Employment History Market Research Manager/Business Analyst/Principle June 1997 - Present Analyze Improve the Data Department by motivating staff, creating a collaborative team atmosphere which improves moral, quality and efficiency. Manage all operational aspects surrounding processes, data management, analysis and reporting * Facilitate new tablet software design, establishing new processes and procedures as well as assisting in change management tracking and deadline control * Migrate databases to SQL Server 2014, including creating test cases and documentation, updating SSIS packets, stored procedures and jobs * Conduct analysis in SQL, Excel, Access and other analytic tools, to pin point any irregularities, research quality issues, forecast production, and other standard metrics large data sets from primary data sources using SAS SQL Access and Excel for ad hoc and standard reporting for Bank Brand credit card metrics including campaign effectiveness sales channels spend various financial metrics and ad-hoc questions regarding enrollment in rewards programs specialty client groups and detailed analysis of card performance

Highlights:

• Market Research
• Research
• Business Analysis
• Business Analyst
• Microsoft Access
• Securities
• Structured Query Language
• Change Management
• Competitive Analysis
• Data Management
• Research Analyst
• Access
• Excel
• PowerPoint
• Tableau
• SQL
• SAS
• ETL
• Google Analytics
• Financial Services
• Specialy Chemicals
• Quantitative
• Client Satisfaction
• Brand positioning
• Campaign Effectiveness Analysis