PROFILE B-to-B Brand/Consumer Corporate Crisis Management Retail Sports PR An accomplished and progressive public relations professional with more than 25 years of experience in developing and managing traditional and non-traditional communications strategies both in-house and on the agency side, with expertise in business-to-business, brand/consumer, corporate, crisis management, retail, sports/sponsorships and social/digital activations. Highly experienced in communications planning and C-Suite consultation from both the brand and corporate perspective, including training of senior staff on a variety of communication fronts. Executive Summary: * Superior track record of exceeding specified objectives * Excellent program development, evaluation and management skills * Experienced in handling and mitigating crisis situations * Versed in traditional and non-traditional (digital/social) communications programs for maximum reach * Proven and qualified success managing teams/agencies with impressive development/retention history * Outstanding history of organic growth with existing clients and growing agencies through new business outreach

Highlights:

• Complaints
• Management
• Media Relations
• Product Liability
• Public Relations
• Reuters
• Acquisitions
• Bloomberg
• Planning
• Publications
• Brand
• Corporate