Description
SUMMARY Experienced media professional with a background working at small and large global advertising agencies. Savvy negotiator achieving favorable costs and knowledgeable at leveraging spending to maximize added value opportunities. Expertise in negotiating, purchasing, placement & maintenance of spot TV, radio and cable buys through makegoods, discrepancy resolution, pre posts and post buy analysis while maintaining integrity of media schedules by posting between 90%-110%. Tough and fair negotiator working closely with local AE's and national reps for various clients in different categories and budget levels.
