Description
Directed Founder and leader of a consulting firm that helps organizations build consumer centric environments where strategic paths lead to creating value for all three of its constituents Consumers, Shareholders, and Associates. Experience in the following areas: - Developing Strategic and Operational Plans - Repositioning a brand for growth - Improving marketing effectiveness - Growing profits with improved operating plans - Creating a new business, acquisitions and integrations Clients: McKinsey, Boston Consulting Group, PWC, AlphaSights, Dialecta, Gerson Lehrman Group, Coleman Research, EQT, Third Bridge, Sama Eyewear, US Vision turnaround of fashion brand through development of long-range strategic plan targeting a multi-channel discipline approach. Repositioned Brand focused on defining customer archetypes creating a new Vision/Mission to elevate brand.
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