Browse Career Research in Marketing & Advertising
Marketing & Advertising Career Research
Fidelity Investments, Advertising Unit
FIDELITY INVESTMENTS, Boston, Massachusetts • 1999-2002 Largest mutual fund company in the U.S. with customer assets of $2.8T+. Assigned projects along with a designer to develop concepts and mock pieces to present to prospective companies or other institutions. Also produced materials for internal marketing units targeting customer segments, such as high net worth clients, brokers, etc.; included advertising created stri...
Avg. Salary: $82,400 · Company Rank: Not Available
Travelers Life & Annuity
Collaborated with clients to research products and services. Developed concepts for marketing pieces / kits to be used by independent agents. Wrote copy for all pieces. Provided consulting and creative direction to marketing departments, inside wholesalers, sales and independent agents, brokers, human resources, IT, and Citigroup’s Smith Barney. Updated quarterly publication of performance data and fund manager summarie...
Avg. Salary: $82,400 · Company Rank: Not Available
Various
JONATHAN WISCONSIN ADVERTISING, Marlborough, Connecticut / Copywriter CHARNAS ADVERTISING, Manchester, Connecticut (formerly) / Copywriter / Media Director AETNA LIFE & CASUALTY, Hartford, Connecticut / Procedures Analyst Details upon request
Avg. Salary: $82,400 · Company Rank: Not Available
BB&T (formerly Colonial Bank)
-Manage client database with over 500k clients -Identify key client and prospect segments to support acquisition/cross-sell efforts of 354 banking branches across a 5 state footprint -Provide actionable insight through the analysis, translation and presentation of client data -Manage client contact management system to ensure lead delivery to the banking branches for cross sell/retention campaigns
Avg. Salary: $35,700 · Company Rank: Not Available
Davenport Moorhead
-Coordinated with clients and vendors to ensure the timely completion of all marketing projects such as brochures, print ads, radio ads and trade show materials -Created Power Point presentations, sales training booklets and a variety of other projects as requested by clients -Managed the day-to-day office activities including billing, ordering supplies and processing vendor payments
Avg. Salary: $35,700 · Company Rank: Not Available
SouthTrust Bank
-Managed $12M loan portfolio through inside sales and measured growth of relationships to achieve increased profitability -Prepared credit offering reports and credit analysis for new loans and loan renewals to present at loan committee -Initiated business development efforts through prospecting and cross sales to existing clients
Avg. Salary: $35,700 · Company Rank: Not Available
SouthTrust Bank
-Developed and implemented local sales campaigns and provided support to 19 banking branches for corporate sales campaigns -Prepared weekly and monthly sales tracking reports for area administrators and senior management -Facilitated sales and product knowledge training for new tellers
Avg. Salary: $35,700 · Company Rank: Not Available
Avon
Directed staff of 13 full-time writers, three copy assistants, plus seasonal support. • Developed global branding, writing and directing prototypical copy for all international product launches and promotions. • Managed production workflow to meet or exceed all deadlines for 26 U.S. brochures/year, each of 180+ pages, plus all collateral support. • Launched 22 products in premium Anew skincare line. • Updated and vitaliz...
Avg. Salary: $67,500 · Company Rank: Not Available
Revlon
Wrote display, package, special event and collateral copy, plus product concept statements. • Developed national color promotions, including James Bond 007 Collection with Halle Berry. • Revamped shade names for Super Lustrous Lipstick and Revlon Nail Enamel.
Avg. Salary: $67,500 · Company Rank: Not Available
Clinique
Wrote advertising, package and collateral copy. • Relaunched Skin Supplies for Men line.
Avg. Salary: $67,500 · Company Rank: Not Available
