Browse Career Research in Marketing & Advertising
Marketing & Advertising Career Research
Health Care Products
· Manage Promotional Programs that will increase sales for each brand by 20% or more · Create Marketing Plans that will increase profitability for each brand and stay within budget for the entire fiscal year · Develop Media Tactics that increase awareness in the necessary outlets with the lowest negotiated pricing and free added-value for T.V., Radio and Print Advertising · Comprise New Product Concepts that will broaden...
Avg. Salary: $80,000 · Company Rank: Not Available
Accoona
-Managing SEM campaigns on Google, Yahoo, MSN, Ask -SEM optimization strategy, analytics data analysis, bid management, performance reporting, ad copy creation and keyword research - -
Avg. Salary: $60,000 · Company Rank: Not Available
aol
started, grew and ran our internal agency. also cross reported to cmo and sat as creative director in marketing dept.
Avg. Salary: $170 · Company Rank: Not Available
LBi
Responsible for client services, business development and operations for an office that is part of the 3rd largest digital agency in the world.
Avg. Salary: $125,000 · Company Rank: Not Available
SourceLink
Responsible for all business development (existing and new) relationships for a direct marketing agency that was ranked in the top 10 direct marketing agencies in the country.
Avg. Salary: $125,000 · Company Rank: Not Available
Anheuser-Busch/Busch Creative Services
Responsible for the establishment and expansion of a regional office for Anheuser-Busch. My responsibilities ranged from business development, account management, marketing & PR, and operations.
Avg. Salary: $125,000 · Company Rank: Not Available
BellSouth Corporation
Originated, developed and evaluated sales, marketing, promotional events designed to leverage the BellSouth brand with customers, internal sales force in the efforts to increase, retain, and influence over $4 billion in revenues.
Avg. Salary: $125,000 · Company Rank: Not Available
CKE RESTAURANTS
• Create, implement and oversee marketing budgets for 35 franchise and corporate markets with annual media spending of +$7.1mm. • Oversee media buying and account service positions provided for 3 regional advertising agencies. Analyze effectiveness of media campaigns and advertising agency participation. • Create, execute and oversee local and regional marketing budgets and programs for 65 corporate and 200+ franchise st...
Avg. Salary: $85,000 · Company Rank: Not Available
TEN UNITED ADVERTISING
• Developed and executed strategic media, co-op & local marketing plans for company and franchise-owned Perkins Restaurant & Bakery locations in 18 markets in a 9-state region. • Managed spend levels, analyzed promotional and mass media effectiveness including contingency planning and implementation. Created and presented plans with statistical performance rationale to operators, franchisees and senior management. • Creat...
Avg. Salary: $85,000 · Company Rank: Not Available
KBEQ RADIO
• Prepared, managed and executed all aspects of marketing budgets for extremely promotionally active radio stations. Managed all spend levels, developed longer listenership levels, analyzed promotional effectiveness. • Developed exciting strategic external marketing event promotions to increase gross listener levels. Sold clients on effectiveness of partnerships. • Created, negotiated and directed all market-wide programs...
Avg. Salary: $85,000 · Company Rank: Not Available
