Browse Career Research in Marketing & Advertising
Marketing & Advertising Career Research
WorldCom
Technical writer/editor; instructional designer. Created software documentation; developed training programs from design to implementation; administered inhouse websites; provided tier 3 tech support when necessary; created information packages and job aids for individual groups within the company, related to their particular uses of software packages.
Avg. Salary: $70,000 · Company Rank: 3.0 out of 5
Finest City Broadcasting
Oversaw the programming and marketing of three San Diego radio stations (91X, Z90, and Magic 92.5). Guided all branding efforts, both on-air and OnLine. Responsibilities included management of programming, production, and promotions staffs.
Avg. Salary: $125,000 · Company Rank: 4.0 out of 5
R&R
Led the national rock department at the “music industry’s newspaper.” Wrote a weekly column, as well as on-line pieces and newsletters. Served as the conduit between record labels and sales staff.
Avg. Salary: $125,000 · Company Rank: 4.0 out of 5
TABS
ANything I want
Avg. Salary: $24,000 · Company Rank: Not Available
O'Loughlin Trade Shows
Sales representative Event coordinator Personnel/procedural management
Avg. Salary: $40,000 · Company Rank: 2.0 out of 5
Capacity
Avg. Salary: $45,000 · Company Rank: 2.0 out of 5
E.I. DuPONT DE NEMOURS & CO.,
Serve as senior strategic partner to business leaders in the key growth industries of DuPont's Safety & Protection Platform. Collaborate to formulate marketing solutions; contribute to business direction. Lead teams to execute on the strategy, managing in-house, consulting and agency resources.
Avg. Salary: $111,000 · Company Rank: 3.0 out of 5
CIGNA Corporation
As Marketing Director: Directed strategic marketing and related activities for start-up subsidiary of CIGNA Corporation, CIGNA IntegratedCare. Led market segmentation, positioning, business and product naming & introduction, and liaison with industry organizations. Directed communications – managing internal team and agency resources – including marketing communication, public relations & public affairs, web site developmen...
Avg. Salary: $111,000 · Company Rank: 4.0 out of 5
at&t
Build and operate with full P&L responsibility a Field and Telesales Internet advertising sales division • Business case creation and business plan execution to build the division from 3 to 97 employees within 8 months including both a telesales center in Dayton, OH and field sales force in Boston, MA. • Lead all aspects of operation including real estate selection and negotiation, policy and procedure creation, capital a...
Avg. Salary: $125,000 · Company Rank: 4.0 out of 5
BellSouth
Strategic and Tactical Pricing, business analysis and Field Marketing for multibillion-dollar advertising subsidiary. • Redesigned pricing programs to maximize revenue and reduce churn via tighter integration of macroeconomic market drivers and vertical segmentation with financial objectives. Revenue + $51.3M. YPA Gold Award: 2005 • Developed and launched market-based pricing Competitive Response Program to craft initiati...
Avg. Salary: $125,000 · Company Rank: 4.0 out of 5
