Description
Skills Summary: * Successful Advertising/Media Sales Account Executive * Great at building client relationships and rapport * Confident, and Exceptional Public Speaker * Created and Delivered Account Presentations * Attended Trade Shows and Events * Digital, Paid Search, PPC, and Display Experience. * Salesforce and Google Analytics Knowledge * High level Word, Excel and PowerPoint skills * Problem solving, research analysis and account recommendations. (I am known for my excellent recommendations) * Creative thinker with artistic skills and entrepreneurial spirit * Ad Campaign Strategy, Account Planning, Consultation Experience * Experienced in Monitoring of Account operations and growth * Liaison between client and operations with excellent customer relationships. I will always go the extra mile for clients to obtain the best ad program for their companies' needs. * Ability to track, analyze, account data, assess current spending levels and effectiveness of programs and to formulate strategies for growing revenue * I am a Team Player, an attentive listener and a cooperative colleague willing to help others. Accomplishments: Worked as an Independent Consultant handling National Advertising Agency Programs. I was the liaison and manager of Multi-Million Dollar ad accounts. While at AT&T (before name changed to YP.com) I was the 1# National Account Manager on the West Coast Team with most revenue increase for the 3 years handling ad agencies and their clients/accounts. In 2005 I sold a National Yellowpages.com Online ad program to Panda Express Chinese Restaurants. I recommended a proposal that offered them the # 1 placement in the Restaurants heading and suggested they try a one-month free trial to prove value and ROI. As a result of the success of the trial they received over 800 calls in their 1st month and agreed to sign an annual contract with Yellowpages.com to place their ad in every online directory that we had at that time. My duties as an employee at National Multi Media Incorporated: I researched and sold new National accounts, also handled current in-house accounts. I had a new client that I brought to the agency my objective was to revise their ad campaign to meet the client's budget criteria. I increased ad spending in profitable target areas and cut in the non-productive areas, I also placed a tracking number on the ads. With the implementation of my ad campaign the client's budget expectations were exceeded and his call volume increased over 20% in the 1st year of implementation. Another satisfied customer! Christine Zink
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