Description
Professional Summary 27 years of extensive experience in visual merchandising, design, omni channel, pop-up shops where I created a "3600 brand experience" at the POS - a holistic approach to store design, merchandising presentation, and management Industry-respected creative visionary with a results-driven approach who blends visual merchandising expertise, omnichannel messaging (OMNI Channel), and forward-thinking creative to drive customer experience, sales, new stores concepts, remodels, pop-up shops, in-store marketing, communications, branding & execution, and strategic/operational planning Successful track record as member of executive leadership team for the nation's premier retailer and recognized as key leader adept in driving effective sales results (Women's, Men's and Children's Apparel, Cosmetics, Jewelry, Shoes, Handbags, Lingerie, Home Store and Furniture) Articulate communicator capable of interacting effectively with all levels of an organization Extensive experience working collaboratively with both major designers and private brands to create unique and specialized visual distortions, tailor execution to customer lifestyle, while maintaining solid relationships with marketing and buying line to strategically showcase brands and create customer connections to the product. Areas of expertise include directing/leading: * Merchandise Presentations * Creativity * Mergers & Integration * Project Management * Store Execution * Communications * Strategic Planning * Leased Departments * In-store Marketing * Operations * New Stores & Remodels * Food * In-store Branding * Marketing/Omni * Staff Development * Furniture * Pop-up Shops Channel * Brand Collabrations * Windows Noteworthy accomplishments: development of national campaigns, shops and trend statement to support strategic sales strategy * Director of Graphics - Inspire design direction for innovative graphics and companion visual elements to compliment marketing vehicles to create an inviting shopping experience and drive sales * Director of New Store Design, Remodels & Capital Projects - Execute inventive new stores and remodel concepts. Successfully directed opening of over 10 new stores, 50 remodels and 100 capital projects, to include budget management, communication to stores and vendors, and execution direction. Localize and regionalize concepts to align with national corporate strategies.