Browse Career Research in Marketing & Advertising
Marketing & Advertising Career Research
Forum Publishing, Tribune Company
Sold advertising space in 22 community newspapers. Increased advertising response rates for clients. Met or exceeded weekly budget goals. Identified new prospects, developed ad copy
Avg. Salary: $90,000 · Company Rank: Not Available
Adelphia
Developed customer acquisition and retention marketing campaigns; established marketing partnership agreements to foster lead sharing, raise brand awareness. Rolled out new technology products to consumers. Coordinated retail partnerships. Identified and supervised community event participation. Ensured coordination with advertising sales groups for maximum benefit. Created Hispanic channel lineup.
Avg. Salary: $90,000 · Company Rank: Not Available
Paxson Television
Developed trade sales strategy; sales materials, B2B communications. Determined trade advertising strategy; directed development of creative materials. Established cross promotion with stations and cable systems.
Avg. Salary: $90,000 · Company Rank: Not Available
USA Networks
Established affiliate marketing/local ad sales support programs. Developed marketing and ad sales support materials for cable systems. Developed and delivered ad sales training seminars. Established criteria for co-op advertising program. Developed field marketing programs and promotional campaigns for high profile programming. Established program of b2b commmunications. Developed customer service/sales training prog...
Avg. Salary: $90,000 · Company Rank: Not Available
Decker Marketing
• Contracted to develop innovative marketing and advertising strategies for existing clients. • Responsible for implementing campaign performance reviews • Formulated recommendations on ways to increase client satisfaction and enhance monthly client profitability. • Responsible for developing a new business sales system using technology, direct response marketing strategy, and interactive branding to communicate agency ...
Avg. Salary: $70,000 · Company Rank: 2.0 out of 5
Trainor Branding and Public Relations
• Directed all client interactions • Acted as strategic client contact • Managed agency staff and team members • Managed all new business activities • Responsible for creating work-flow process
Avg. Salary: $70,000 · Company Rank: 4.0 out of 5
Creative Underground
• Reported directly to agency founders • In charge of hiring, training and supervising the account team • Managed full-service advertising campaigns including developing measurable metrics for ROI client reports. • Created various methods of tracking response rate and target audience behaviors, which is measured against media run schedule to create usable data metrics • Was active in all new business development acti...
Avg. Salary: $70,000 · Company Rank: 5.0 out of 5
Next Generation Advertising
• Developed lead generation, branding, loyalty/affinity, general advertising/marketing campaigns for existing client base • Managed Account Teams for each specific industry by providing guidance and career mentoring • Supervised creation of all advertising initiatives for my team (print, direct mail, direct e-mail)
Avg. Salary: $70,000 · Company Rank: 2.0 out of 5
sales place
selling
Avg. Salary: $55,000 · Company Rank: Not Available
Zimmerman and Partners
• Responsible for planning, organizing and managing the day-to-day relationship between agency and my clients • Assisted designing the creative approach for each client's advertising with the team artists • Accountable for all client advertising, and monthly billing • Served as primary point of contact for my client base • Processed weekly/ monthly advertising business in print, radio, cable, direct mail/ e-mail • Ensu...
Avg. Salary: $70,000 · Company Rank: 1.0 out of 5

