The Ygs Group Work Values

Daily Duties at The Ygs Group:

VP, Editorial Services Jan 2013 – Oct 2015 The YGS Group, York PA • Launched and led more than 20 association magazines and editorial projects, growing the department 503% in the first two years • Developed Content Amortization Strategy model to execute/amortize content marketing efforts • Trained staff new to the magazine and digital publishing business on editorial management and production VP, Content Sales & Licensing, Events Jan 2009 – Jan 2013 The YGS Group, York PA • Supervised 17-person inside sales and marketing team, determining performance goals • Sold annually more than $11 million in high-end publishers’ content and logo licensing; publishers included Bloomberg LLC, Mansueto Ventures, Condé Nast Publications, Hanley Wood, IDG, BNP Media, CNET, and others • Developed IncStore.com, eCommerce logo licensing and reprint builder site that catapulted sales • Developed permissions store, eCommerce permissions site, doubling revenue within the year • Ideated new and adaptive digital reprint products as print media industry moves to digital delivery • Served on the leadership team, helping to craft the organization’s mission and vision statements, setting annual growth strategies, developing new products and service offerings, owning various corporate initiatives

What they like about The Ygs Group:

A hiring company that offers alternative approaches to pay, performance bonuses, and/or equity in the firm is very attractive to you. You're generally less interested in working for an organization offering only traditional, salary-based compensation, one with limited opportunity to acquire equity in the firm, or one that does not actively promote skill development. In addition, you are more likely to choose a company that offers a variety of internal career options, with defined career paths. You view the learning of new skills and development of your expertise as key to your career advancement. These aspects of an organization may become even more important to you as you progress in your field, and are especially critical if you change career or occupation.

Tags

Asset Management, Management, Planning, Strategic Planning, Adobe, Business Development, Communications, Leadership, Marketing Management, Content Marketing, Public Relations, Advanced Excel, Advanced PowerPoint, Asana, iMeet Central, Image Relay, Editorial and Creative Direction

Skills

Team leadership, Strategic Planning, Business Development, Multi-day Conference & Event Production, Brand Positioning Strategy, Content Creation, Editorial Management, Publishing - All Departments, Training & Professional Development, Research & Product Training, Innovation and Product Development, Excellent Oral & Written Communication, Photo & Video Production (Corporate), Publication Start-Ups, National Product Launches, Writing & Editing, Conflict Resolution, Active Listening, Advanced Microsoft Excel, Advanced Microsoft PowerPoint, Asana, iMeet Central, Workfront, PR Database: Meltwater, Cision, Image Relay, InCopy, Adobe Professional for Editing, Media Trained

These are some of the questions we asked our climbers about their experiences with The Ygs Group: