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Bright Horizons/Cfi Work Values
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Daily Duties at Bright Horizons/Cfi:
Director of Corporate Marketing (Bright Horizons) 2005-2007 Led the design and implementation of growth marketing programs for the $196M employer market. Successfully integrated the marketing and inside sales efforts to maximize demand generation performance. Oversaw the demand generation operations and Customer Relationship Management strategy (Salesforce.com). Director of Marketing (CFI) 2003-2005 Spearheaded the development of the marketing function from the ground-up, utilizing internal resources and external hires. Designed and implemented a multi-channel demand generation strategy and oversaw its execution.
What they like about Bright Horizons/Cfi:
You give high priority to hiring firms with prestige. Market reputation and prestige of a firm may be determined through on-line research, and conversations with individuals working in your target industry. Note that firms "in the public eye" receive a great deal more critical publicity and attention than those operating with more anonymity. So as you assess your employment opportunities, be sure to seek out the positive aspects of the firm's reputation in addition to noting negative publicity the company may have received.
Tags
client management, marketing, acquisition marketing, demand generation, retention marketing, business development, corporate marketing
Skills
P&L responsibilities, Presentation, Ecommerce Strategy and digital marketing channels optimization - SEO, SEM, email, affiliates - for high-profile accounts., Technology Solutions, Sales Support, Software Implementation, Requirements Analysis & Specification, Leadership , Acquisition & Retention Programs, Branding, Online Marketing , Market Research, Direct Mail/Email, CRM and Marketing Automation, Public Relations
Information about Bright Horizons/Cfi
Company Rank: 3.0 out of 5
Average length of employment : 4 years
Average salary of employees: $150,000
These are some of the questions we asked our climbers about their experiences with Bright Horizons/Cfi:
05| | ||
Were your performance expectations clearly communicated? | 3.0 |
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Were you recognized for meeting or exceeding expectations? | 4.0 |
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Did you feel like your personal contribution was important? | 3.0 |
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Was your career path clearly outlined and discussed? | 2.0 |
03| | ||
I would recommend this as a place of employment. | 2.0 | |
I believe in the purpose of this organization. | 3.0 | |
I would work for this organization again. | 2.0 | |
I feel employees are fairly compensated. | 1.0 |