Sorenson Development Inc. Work Values

Daily Duties at Sorenson Development Inc.:

Public Relations Manager Placement and editorial • Secured placements in top media outlets including: 60 Minutes, Forbes, U.S. News & World Report, The Wall Street Journal, The New York Times, USA Today, Newsweek, and CNET. • Responsible for editing and distribution of monthly news releases and facts sheets to 37 Sorenson companies. • Served as main point of contact for account managers, company executives, and manufacturers in regard to any press coverage or meeting facilitation. • Responsible for acquisition, development and maintenance of press contact lists for 37 Sorenson companies, pitching press stories, and responding to all press inquiries. Project management • Managed all aspects of project development ensuring turn-key production and fiscal responsibility. • Developed strategic analysis of visibility and awareness of 37 Sorenson companies while improving and reconfiguring marketing efforts resulting in 18% business growth. • Increased sales of SQUEEZE 4.0 software by 43% with product launch campaign. • Developed and delivered presentations on Sorenson products to top media agencies. • Led acquisition and account expansion of new business in 15 Sorenson companies. Event management • Organized logistics and raised money for high profile events attended by up to 300,000 people. • Served as Legacy of Life 2007 board member, organizing all aspects of event and program design for Deseret Foundation’s Heart & Lung Research Foundation raising $500,000.

What they like about Sorenson Development Inc.:

A hiring company that offers alternative approaches to pay, performance bonuses, and/or equity in the firm is very attractive to you. You're generally less interested in working for an organization offering only traditional, salary-based compensation, one with limited opportunity to acquire equity in the firm, or one that does not actively promote skill development. In addition, you are more likely to choose a company that offers a variety of internal career options, with defined career paths. You view the learning of new skills and development of your expertise as key to your career advancement. These aspects of an organization may become even more important to you as you progress in your field, and are especially critical if you change career or occupation.

Tags

PR Manager, Public Relations Manager, Account Manager, Account Executive

Skills

P&L responsibilities, Technology Solutions, Sales Support, Leadership

These are some of the questions we asked our climbers about their experiences with Sorenson Development Inc.: