Crosman Airguns Work Values

Daily Duties at Crosman Airguns:

Created public relations materials for new product launch announcements, conducted product placement and media relations, composed copy (web, packaging, advertisements, catalogs, and price lists), collaborated daily with graphic designers and the VP of Marketing, and managed trade show events.

What they like about Crosman Airguns:

Working in an organization that is technologically advanced, creative, and innovative is critical in your assessment of hiring companies. Less important to you are stability of the organization, the length of time an organization has been in business, and the business' plans for the future. You prefer a fast-moving company that will take risks to achieve its goals and objectives. The length of time the company has been in business is irrelevant. Maintaining status quo is unnecessary. You thrive on change, uncertainty and the upside of potential business risks, especially those associated with innovation. Stability for the long haul is not nearly as important as is working in an atmosphere that is charged with a sense of urgency and constant change.

Tags

Marketing, Strategic Thinking, Mentoring, Coaching, Directing, Market Research, Marketing Management, Writing, Editing, Content Creation, Product Management, Product Marketing, Strategic Planning, Art Direction, Leading Teams, marketing plan

Skills

Internal promotion: champion content marketing strategy across the company and ensuring adoption, Technology: identify growth areas, new technology and emerging solutions to meet customer needs, Content Creation/Analytics: definition and creation of market segmentation models, formulation of optimized product messaging and solutions tailored to audience(s), Product-Life Cycle: product specifications for user experience purposes, establishment of product milestones, and product priorities, Innovative thinking: developing a culture of innovation, especially when it comes to getting products to market, Results-driven: focusing on providing value, responses, and revenue, Calm under pressure: changes bring pressures, and in a performance-driven sector it's integral that a true leader can stay focused, especially in times of challenge, Change management: the ability to operate in a world where change is frequent and uncertain, Communication: being able to clearly put across ideas, and remaining visible for the department and board, Strategic thinking: the ability to "see the forrest through the trees" - and anticipate opportunities, problems, and solutions clearly , Leadership: the ability to create, hone, and refine a team's collaboroation style, efficiency, and morale in a way that produces results and retains staff

These are some of the questions we asked our climbers about their experiences with Crosman Airguns: