The Debt Exchange (Debt X) Work Values

Daily Duties at The Debt Exchange (Debt X):

Responsible for the strategic marketing functions of DebtX, the world’s leading full-service loan sale advisor pricing $10 Trillion in loans annually, as fractional CMO. Lead DebtX’s corporate marketing team and efforts, produce its strategic marketing plan and launched its new website. Responsible for the market launch of DXScore®, DebtX’s proprietary credit rating system for commercial real estate loans. Accomplishments: • Developed and produced the marketing plan for DXScore that drove a 350% improvement in engagements, encompassing: market research, strategic development, product positioning, brand messaging, logo creation, budgeting, analytics, and the development of all product marketing materials. • Conducted DebtX customer research, directed the strategy and design team of the new responsive DebtX.com corporate website, and produced new digital and print marketing materials. • Launched DXScore via NYC and Boston premiere events with the media, directed national PR efforts, produced a series of videos, print and digital advertisements, and direct mail in support of the launch. • Created the digital and content marketing strategy for DXScore, including PPC, LinkedIn and Twitter ads, generating over 1.5 million impressions in the first 3 months post-launch at 85% of planned budget.

What they like about The Debt Exchange (Debt X):

Working for a company with an emphasis on social values and helping society is a clear and important priority for you - a critical factor in who you choose to work for. In contrast to other factors, you place an organization's reputation for fairness and concern for the community above most other aspects of the company. As you search for a new job opportunity, it is usually possible to find out if the company is involved in the community and/or if it is addressing problems and issues in society. Pay special attention to non-profit organizations and those specifically involved in social action. Moreover, speaking with current and former employees should enlighten you to perceptions of the fairness of the company's leaders and the treatment of employees.

Tags

Distribution, Multimedia, Dba (Database Admin), Marketing Management, Marketing Strategy, Advertising, Budgeting, Consulting, Product Marketing, Content Marketing, Digital Marketing, Paid Media, Earned Media, Strategic Development, SEO, SEM, Video, Lead Generation, Marketing Plans, P&L, Sales Enablement, Chief Marketing Officer, VP Marketing, Creative Director, Writing, Branding, Graphic Design

Skills

Multimedia, Dba (Database Admin), Marketing Management, Marketing Strategy, Advertising, Consulting, Product Marketing, Content Marketikng, Marketing Plans, Chief Marketing Officer, Budgeting, Digital Marketing, Branding, Advertising, Creative Director, Account Manager, Sales, Video Production, Team Building, Leadership, Agency Management

These are some of the questions we asked our climbers about their experiences with The Debt Exchange (Debt X):