Cristcot Work Values

Daily Duties at Cristcot:

• Liaising with Product Development & Sales Team to deploy new packaging decisions and long-range strategic planning for expanding target markets and seamless purchasing for consumers • Guiding 3 members internal marketing team and outside vendors • Developing: o New AdWords strategies for reducing cost and revenue influx; oversaw content marketing strategies for targeting new channels of prospective users o Event and tradeshow schedule and process • Identifying & closing loop on data driven activities by analyzing & making decisions based on sales, ad and web traffic data • Coordinating with external branding agency and internal constituents to launch new OTC brand eliciting key product messaging at industry events and content-based platforms • Successfully increased sales and reduced customer acquisition costs by 23% by implementing new AdWords strategies and restructuring existing opportunities • Key role in leveraging Amazon and website channels for resulting 53% sales influx • Instrumental role in targeting new marketing channels by deploying new content marketing strategy resulting in 25% increase total revenue • Augmented Facebook page likes and Twitter followers by 56% within a 6-month time span

What they like about Cristcot:

You give high priority to hiring firms with prestige. Market reputation and prestige of a firm may be determined through on-line research, and conversations with individuals working in your target industry. Note that firms "in the public eye" receive a great deal more critical publicity and attention than those operating with more anonymity. So as you assess your employment opportunities, be sure to seek out the positive aspects of the firm's reputation in addition to noting negative publicity the company may have received.

Tags

Marketing Management, Social Media, Management, Research, Sales, Customer Relationship Management, Marketing Strategy, Product Marketing, Web, strategic planning, content development for web, content development for print, project management, marketing communications, public relations, brand creation, event planning, new market development

Skills

Strategic Planning, Content Development, Team Leadership, Public Relations, Corporate Communications, Event Planning, Product Marketing, Business Development, Brand Development, Social Media Strategy and Content

These are some of the questions we asked our climbers about their experiences with Cristcot: