Acxiom Corp Work Values

Daily Duties at Acxiom Corp:

 Formulated sound and effective digital marketing plans to acquire new prospects and sustain existing clients as well as to attain cost per acquisition (CPA) and cost per lead (CPL) goals.  Administered large client budgets on list rental and co-registration campaigns for enterprise B to B and B to C clients.  Strengthened publisher relations by maintaining constant communication, from initial contact and negotiations to campaign completion.  Assumed full accountability in managing all facets of client accounts which involved monitoring lead quality, calculating conversion rates, tracking site visit volume, and auditing the operational budget.  Implemented ad tracking tags to identify client’s brand performance against market competitors, and integrated essential changes and solutions as necessary.  Made use of HTML coding in designing client’s email creative, incorporating pertinent editing and implementing tracking tags.

What they like about Acxiom Corp:

You give high priority to hiring firms with prestige. Market reputation and prestige of a firm may be determined through on-line research, and conversations with individuals working in your target industry. Note that firms "in the public eye" receive a great deal more critical publicity and attention than those operating with more anonymity. So as you assess your employment opportunities, be sure to seek out the positive aspects of the firm's reputation in addition to noting negative publicity the company may have received.

Tags

Marketing Management, Adobe, Management, Phoenix, Portfolio Management, ROI, Triggers, Advertising, Buying

Skills

Marketing Management, Adobe, Management, Phoenix, Portfolio Management, ROI, Triggers, Advertising, Buying

These are some of the questions we asked our climbers about their experiences with Acxiom Corp: