Direct Results Marketing Group, Inc. Work Values

Daily Duties at Direct Results Marketing Group, Inc.:

Managed Account Service Marketing Teams on the agency's flagship account, NAPA AUTO PARTS. Responsible for managing 10 key client accounts, across seven regions of the country. Coordinated and supervised the progress of other agency departments and outside vendors to ensure prompt conclusion of work, seamless communication and continuity of all activities in support of the achievement of strategic goals and objectives. Managed Account Service Team through exemplary leadership, customer service and consistent communication. Represented the Agency’s mission to all clients to successfully build opportunities to direct the client and the agency into the future. Highlights include: -Responsible for over $4.5 million in annual agency billings. Grew billings from $3.1 million to over $4.5 million as the Account Supervisor. Generated average annual agency revenue of over $750K. -Witnessed positive sales growth on client accounts for seven consecutive years, while increasing account revenues by millions of dollars. -Part of and key contributor to several successful agency new business pitches. Prominently participated in securing six new accounts. New business accounted for nearly 25% of agency growth over five year period. -Negotiated comprehensive sponsorship and marketing programs/partnerships with major professional/university sports teams including: the Atlanta Falcons, the Cincinnati Bengals, the Indianapolis Colts, the University of Cincinnati and the Ohio State University. -Managed Digital, Electronic and Social Marketing Teams in the development of strategic targeted marketing campaigns utilizing Facebook and Social Media; SEM/SEO; CRM and electronic/database marketing. Implemented and managed multi-media vehicles to generate and grow brand awareness among younger demographic. -Leveraged marketing research and campaign analytics in order to increase the effectiveness of the multi-media marketing campaigns and programs implemented for each individual account.

What they like about Direct Results Marketing Group, Inc.:

Working in an organization that is technologically advanced, creative, and innovative is critical in your assessment of hiring companies. Less important to you are stability of the organization, the length of time an organization has been in business, and the business' plans for the future. You prefer a fast-moving company that will take risks to achieve its goals and objectives. The length of time the company has been in business is irrelevant. Maintaining status quo is unnecessary. You thrive on change, uncertainty and the upside of potential business risks, especially those associated with innovation. Stability for the long haul is not nearly as important as is working in an atmosphere that is charged with a sense of urgency and constant change.

Tags

Account Executive, Account Director, Marketing, Strategy, Digital Marketing, Account Management, Client Services, Brand Development, Business Development, Branding, Team Leadership, Sales Force, Microsoft Office, SEM, SEO, Social Media, Digital Media, Conent Marketing, Direct Marketing, CRM (B2B), CRM (B2C), Database Marketing, Electronic Marketing, Customer Loyalty

Skills

Marketing, Account Management, Marketing Strategy, Client Services, Digital Media, Social Media, Client Relationships, Team Leadership, New Business Development, Customer Service, Project Management, Online Media Management, Direct Marketing, Product Management, Business Strategy, Sales, Brand Strategy, Customer Satisfaction, Retail Marketing Strategy, Market Planning, Channel Management, Multi-Media Campaign Management, Google AdWords

These are some of the questions we asked our climbers about their experiences with Direct Results Marketing Group, Inc.: