Talus Labs (Aquired Web Visible) Work Values

Daily Duties at Talus Labs (Aquired Web Visible):

design and build of SEM platform & tools and with various integration initiatives with a view to automate the running of client campaigns across our distribution network and search engine partners. internal expert on the best practices from the search marketing industry to ensure best practices are shared and leveraged into the our platform. charged with establishing best practices and procedures for a variety of functional areas such campaign setup, tracking and reporting; forecasting/estimator tools to providing guidance on optimization and multivariate testing techniques. developeded detailed operational documentation to support initiatives. creation and productizing of our SEM platform. Requirements: o Strong domain experience in performance advertising, especially in search marketing. 10+ years SEM experience, specifically PPC campaign management – with a progressive track record in growing client campaign’s traffic and ROI; o In-depth working knowledge of Google AdWords, MSN Adcenter mandatory; amiliarity with SuperMedia and Ask desirable. o Strong technical knowledge of API’s for integration with various external systems. o Proficient in writing product requirements, use cases, training documentation, creating wireframes and UI mock ups. o Knowledge and experience with the creation, management, and optimization of large and small-scale performance advertising campaigns; o Experience with PPC campaign management and optimization tools; o Knowledge of performance advertising analytics and reporting tools. o Able to assist in product QA & usability testing

What they like about Talus Labs (Aquired Web Visible):

Working in an organization that is technologically advanced, creative, and innovative is critical in your assessment of hiring companies. Less important to you are stability of the organization, the length of time an organization has been in business, and the business' plans for the future. You prefer a fast-moving company that will take risks to achieve its goals and objectives. The length of time the company has been in business is irrelevant. Maintaining status quo is unnecessary. You thrive on change, uncertainty and the upside of potential business risks, especially those associated with innovation. Stability for the long haul is not nearly as important as is working in an atmosphere that is charged with a sense of urgency and constant change.

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These are some of the questions we asked our climbers about their experiences with Talus Labs (Aquired Web Visible):