Liquid Hub At Novartis Oncology Work Values

Daily Duties at Liquid Hub At Novartis Oncology:

Principal strategist and project owner for digital strategy and services on Afinitor. Channel agnostic (Web/Social, Mobile, DM, Call Center) CRM launch and ongoing oversight for patient/caregiver and healthcare professional audience engagements. Collaboration with brand teams, commercial operations, data analytics, public relations (US and global) and agency partners to foster patient/professional awareness, activation, and adherence throughout the treatment journey. Build and grow segmented multi-audience database. Design and manage integrated marketing dashboards to optimize with multiple commercial teams. Hands-on project owner through the MLR process. Focus: Novartis Oncology Afinitor.

What they like about Liquid Hub At Novartis Oncology:

Working in an organization that is technologically advanced, creative, and innovative is critical in your assessment of hiring companies. Less important to you are stability of the organization, the length of time an organization has been in business, and the business' plans for the future. You prefer a fast-moving company that will take risks to achieve its goals and objectives. The length of time the company has been in business is irrelevant. Maintaining status quo is unnecessary. You thrive on change, uncertainty and the upside of potential business risks, especially those associated with innovation. Stability for the long haul is not nearly as important as is working in an atmosphere that is charged with a sense of urgency and constant change.

Tags

MCM Strategy, Planning and Management, ePharmaceutical Marketing, Strategic Planning and Marketing Management, Communications Account Management, Market Research, Social Marketing, Digital Strategy, Planning and Management

Skills

1994-2002 Part-time Certified Adjunct Professor – Marketing Department The Fashion Institute of Technology, SUNY, NYC, NY Courses included: Marketing Strategy and Planning, Market Research, International Business and eCommerce Marketing , 2004 ePharma Summit Workshop Leader ` Developed and conducted workshop focused on eMarketing ROI measurement strategies (Senior Digital Marketing Strategist @ Cadient) , 2012-2014 Information Architecture Institute AIIM training: Enterprise content management, eMail management , 2013-2014 Pharmaceutical Commercial Operations Training (Principal Digital Strategist @ Novartis Oncology/Liquid Hub)

These are some of the questions we asked our climbers about their experiences with Liquid Hub At Novartis Oncology: