At&T Work Values

Daily Duties at At&T:

Career at AT&T involved moving across different functions gaining valuable experience in database marketing, acquisition and retention marketing, market trial design, program management, data management in IT, product management, finance and demand forecasting. Responsibilities included managing large teams, recruiting marketing analysts, marketers, financial analysts, statisticians and econometricians. Developed simulations in retail industry, population and microeconomic forecasting as input to telecom demand forecasting. Engaged and worked with external vendors ranging from consulting agencies to database marketing and list vendors. Mentored and managed up to twenty five member teams

What they like about At&T:

You give high priority to hiring firms with prestige. Market reputation and prestige of a firm may be determined through on-line research, and conversations with individuals working in your target industry. Note that firms "in the public eye" receive a great deal more critical publicity and attention than those operating with more anonymity. So as you assess your employment opportunities, be sure to seek out the positive aspects of the firm's reputation in addition to noting negative publicity the company may have received.

Tags

Marketing Analytics & Insights, Digital Analytics & Insights, Cross-Channel Attribution, Media Mix Modeling, Advertising Analytics & Insights, CRM & Experience Analytics

Skills

Statistical applications in marketing, Brand Surveys, Customer Lifetime Value, Advanced digital media attribution, Media Mix Modeling, Database marketing, Market Segmentation, Big data analytics, Online and offline advertising analytics, Marketing Automation Tools, Project management, Vendor management, SAS, Excel, Powerpoint, Social Media Analytics, Website analytics

These are some of the questions we asked our climbers about their experiences with At&T: