Shfl Entertainment Work Values

Daily Duties at Shfl Entertainment:

I was hired to manage and re-engineer the Electronic Table Systems business with annual revenue of $35m. My direction was to focus on product strategies and global product and team integration. I spent my time managing a globally diverse team of product directors and product managers to develop new products, evaluate global markets, visit with customers to determine their needs, explore untapped global markets, develop product roadmaps, and integrate globally diverse product. I managed 3 international product directors and 4 product managers. Each director was responsible for product management in a global region, one in Europe and Africa, one in Asia and Australia, and the other in North and South America. Each of them had 1 or 2 product managers reporting to them. In total, I was responsible for ensuring the team was satisfy the product needs of our customer base. The products included electronic gaming machines (slots) that delivered games through networks or from local operating system. The products included both software and hardware components. Each market was slightly unique, due to the differences in gaming regulations from jurisdiction to jurisdiction, so it was critical that the directors and product manager were planning product designs to fit with local regulations and were consistently designed to be used across all international markets to the extent possible. My daily activities included meeting with the development team on product output progress, holding status calls with product directors, holding creative meetings with product managers, working on product requirements, meeting with customers for sales presentations and information gathering, preparing sales forecasts, determining deal pricing, meeting with external development and sourcing partners, analyzing product performance, developing marketing material with the in-house Marketing team, evaluating competitor activity, prioritizing budgets, determining product direction, developing global strategies with local directors and operations teams, and scheduling product roadmaps. I reported directly to the COO. I met with the COO informally 2-3 times a week, and formally reported monthly on business activities: Sales, installs, service issues, product plans, launch dates for each jurisdiction, product output, and regulatory approvals. I held weekly calls/meetings with international directors, and I would travel to each region 2-3 times a year for 2 weeks at a time to review markets, visit with customers, evaluate product strategies, and assess local needs.

What they like about Shfl Entertainment:

The social vibrance of a hiring firm is very important to you. Your ability to make and maintain friendships there is a critical part of your decision. You would likely be dissatisfied with a workplace that is quiet, cold, or otherwise not particularly social. When you investigate a new hiring company, ask recruiters, managers, and potential co-workers about the social life and opportunities there. This is especially important when you are relocating; moving dramatically alters your social sphere both inside and outside the workplace.

Tags

Las Vegas, Product Management, Business Development, Product Development, Strategy, Global Gaming, Roadmap, Product Launch, Sales, Brand Licenses, Networked Gaming

Skills

Product Management, Team Building, Strategy, Market Strategy, Alliance/Partner development, Business development, Customer management

These are some of the questions we asked our climbers about their experiences with Shfl Entertainment: