Robertson Marketing Group, Inc. Work Values

Daily Duties at Robertson Marketing Group, Inc.:

Research, approach, and generate meetings with potential clients nationwide for company owners via custom packages that are shipped and "Cold Calls"; serve as board member and Director of Marketing, Fundraising, and Production of the Miss Virginia Scholarship Program (state Miss America prelim competition); improved image of entire organization by negotiating print pricing of a full color competition magazine lower than black and white printing, adhering to Miss America Organization's mission statement of providing community service and scholarships for young women; recruited as executive director of a 501C3 non profit organization, overseeing annual scholarship fundraising drives with statewide volunteers; manage television production team of 100 people including volunteers, contestants, paid broadcasting professionals, union members, and performers; negotiate costs and union fees and schedules with regional civic center staff for event venue; secure and manage dozens of volunteers year-round to work in tandem to ensure seamless schedule execution during pageant week that also includes scheduling with 100 other teens, preteens, and princesses (rehearsal schedules, production details for TV broadcast and world-wide webcast); manage $ 75,000 production budget; increase revenue by $ 10,000 annually by adding paid pre-pageant internet "People's Choice" vote; live paid text message "Viewer's Choice" during telecast/webcast; and adding / charging for webcast of all 3 competition nights, in addition to the two-hour LIVE final competition regional telecast with strong sponsors I secured like Geico insurance and several other regional businesses; decreased cash expenses by $ 10,000 by increasing # in-kind donors and sponsors

What they like about Robertson Marketing Group, Inc.:

Organizations with strong, centralized leadership are particularly attractive to you. You require a work environment with leadership that aggressively seeks to expand and grow the business and does so in a visible and decisive manner. In general you prefer to work in an environment in which there is a strong link between leadership, its actions, and a strong set of company-wide values.

Tags

Promotion, Marketing, News, Social Media, Engaging, Perceptive, Integrity, TV Broadcasting, Team Player, Synergy, Effective Negotiator, Cutting-Edge, Out-of-the-Box, Solid News Judgment, Participatory Manager, Strong Image Branding, Savvy Businessman

Skills

TV Promotion/Social Media Marketing Reserach, Plan, and Execution of Multi-Platform Media Campaigns to Increase Ratings & Revenue, "Foxified" Producer of Promo Spots, Newscasts, News Stories, & Long-Form Programming, Effective Participatory Dept. Manager, Keen "Eye" and "Ear" for Contemporary Design and Digital Production Techniques, Connecting Quickly with Strangers to Generate Gut-Wrenching News Stories or Sound Bites for Promos, Building Successful Long-Term Partnerships with Key Community & Civic Leaders or Program Syndication and Network Affiliate Reps., Excellent Multi-Tasker who Excels in Fast-Paced Working Environment, Successful Producer of Social Media Campaigns & Special Programs to Engage Viewers to Prevent Channel Surfing, Strong Negotiator with Suppliers of Media Commercial Time or Hard Goods, Personable Professional who Builds Successful Long-Term Relationships with Clients and Other Media Needed for Promotions, Increase Ratings & Revenue for Programming in Key Time Periods, Plan and Execute Mutually Successful Sweeps Promotions with Clients and Other Media, Increased # TV Stations Broadcasting the LIVE "Miss Virginia Pageant" from 4 to 10; Increased # TV Sponsors from 2 to 6, Strategically Incorporate Social Media into Broadcasting to Cultivate Viewer Engagement and Loyalty, Focused, Results-Driven Professional who Increases Ratings & Revenue, Thrive while Quickly Forging Nationwide Long-Lasting Successful Business Partnerships Remotely , Thrive while Quickly Forging Nationwide Long-Lasting Successful Business Partnerships Remotely

These are some of the questions we asked our climbers about their experiences with Robertson Marketing Group, Inc.: