Red F Marketing Work Values

Daily Duties at Red F Marketing:

• Develop and implement both short-term and long-term marketing plans that support each primary brand, to deliver to Red F brand value propositions and drive top-line and bottom-line business results • Clearly define marketing priorities and ensure integration • Hire, develop, and retain a diverse, multi-level, high performance marketing team • Establish unique and meaningful brand positioning for Clients • Develop a portfolio of clients, Fortune 1000 • Identify growth opportunities for continually improving Red F’s book of business • For Clients: • Develop Strategic Marketing plans based on quantitative and qualitative data • Monitor market trends and translate consumer attitude and preferences into product and branding direction. Lead market research, including Voice of the Customer, and consumer testing initiatives • Lead marketing initiatives to drive brand awareness and preference for consumers • Create meaningful and break-through advertising, merchandising, and lead generation strategies – traditional, interactive, digital, and mobile – for clients in CPG, financial, consumer service industries • Develop on-line marketing • Create and oversee implementation of product specific communications including messaging and product-specific marketing • Create targeted marketing tools for use by Client’s corporate teams and field resources • Develop superior customer and consumer purchase experiences and solutions that enhance Client’s equity in the marketplace. • Analyze market share, brand health, and profits to determine return on marketing investment • Analyze periodic VOC feedback and utilizes that input to affect marketing strategies

What they like about Red F Marketing:

The social vibrance of a hiring firm is very important to you. Your ability to make and maintain friendships there is a critical part of your decision. You would likely be dissatisfied with a workplace that is quiet, cold, or otherwise not particularly social. When you investigate a new hiring company, ask recruiters, managers, and potential co-workers about the social life and opportunities there. This is especially important when you are relocating; moving dramatically alters your social sphere both inside and outside the workplace.

Tags

Digital Marketing, PPC, SEO, Social Media, Mobile Marketing, Dallas, Branding, Marketing Strategy, Leadership, Customer Acquisition, Franchise, Integrated marketing, Direct marketing, ROI Driven, Analytics

Skills

Digital Marketing, SEM, SEO, Direct Mail, Strategic Planning, Branding, DRTV, Radio, Brand Repositioning, Franchising, Franchise Marketing, Broadcast, Social Media, Mobile Marketing, Leadership, Mentoring, Client Management, Analytics

These are some of the questions we asked our climbers about their experiences with Red F Marketing: