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Halogen/Youcast Work Values
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Daily Duties at Halogen/Youcast:
• Worked directly with the President of YouCast on campaign performance, reporting, and goal setting of ROI. Developed, lead and contributed to cross-functional teams. • Implemented and tested automated SEM keyword bidding and ad placement platform for DigiPowers. • Developed solutions to improve campaign performance and increase ROI. • Built and maintained influencer relationships through blogger outreach. • Monitored website traffic, media buys, all and conversion performance metrics. • Recommended and implemented SEO on relevant landing pages. • Utilized Demand Side Platforms (AdWords, Bing, IgnitionOne), Proprietary Platforms (YouCast Influencer & DigiPowers Development Platforms), Social Ad Platforms (Facebook, LinkedIn) and various measurement tools. Supported clients such as Mandalay Entertainment, NBC, Energizer, Save the Children, Novartis, Team Continuum Cancer Charity, Annie Sez, and Karen Millen
What they like about Halogen/Youcast:
Working for a company with an emphasis on social values and helping society is a clear and important priority for you - a critical factor in who you choose to work for. In contrast to other factors, you place an organization's reputation for fairness and concern for the community above most other aspects of the company. As you search for a new job opportunity, it is usually possible to find out if the company is involved in the community and/or if it is addressing problems and issues in society. Pay special attention to non-profit organizations and those specifically involved in social action. Moreover, speaking with current and former employees should enlighten you to perceptions of the fairness of the company's leaders and the treatment of employees.
Tags
SEM, Social Media, Account Management, Analytics, Strategy Development, Digital Marketing, Adwords, Demand Side Platforms
Information about Halogen/Youcast
Company Rank: Not Available
Average length of employment : 2 years
Average salary of employees: $60,000
These are some of the questions we asked our climbers about their experiences with Halogen/Youcast:
| 05| | ||
| Were your performance expectations clearly communicated? | 0.0 |
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| Were you recognized for meeting or exceeding expectations? | 0.0 |
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| Did you feel like your personal contribution was important? | 0.0 |
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| Was your career path clearly outlined and discussed? | 0.0 |
| 03| | ||
| I would recommend this as a place of employment. | 0.0 | |
| I believe in the purpose of this organization. | 0.0 | |
| I would work for this organization again. | 0.0 | |
| I feel employees are fairly compensated. | 0.0 |
Climbers who worked at Halogen/Youcast had these interests:
| Blogs | |
|---|---|
| Media Post http://www.mediapost.com/ |
Digital Marketing News and Insights |
| Magazines | |
AdAge |
General Ad Industry Periodical |
| Websites | |
| Anandtech http://anandtech.com |
Tech, Computer, and science blog |
| Social Media Examiner http://www.socialmediaexaminer.com/ |
Social Media Industry news |
| gizmodo http://gizmodo.com |
Gadget New Site |
