Adaytum Work Values

Daily Duties at Adaytum:

• Oversaw the development of marketing goals and strategies. Directed corporate and product positioning and marketing, competitive analysis, and go-to-market strategies. Wrote marketing plans, developed budgets and coordinated cross-functional teams to execute. Directed three major product launches in three years. • Directed and managed global brand through advertising, public and analyst relations, lead generation, sales promotions, events, channel marketing, and Web and intranet development. • Oversaw international staff of 14 and managed relationships with worldwide advertising and public relations agencies. Successfully managed budget to meet corporate profitability objectives.

What they like about Adaytum:

The social vibrance of a hiring firm is very important to you. Your ability to make and maintain friendships there is a critical part of your decision. You would likely be dissatisfied with a workplace that is quiet, cold, or otherwise not particularly social. When you investigate a new hiring company, ask recruiters, managers, and potential co-workers about the social life and opportunities there. This is especially important when you are relocating; moving dramatically alters your social sphere both inside and outside the workplace.

Tags

Strategic marketing, Lead generation, SEO, Brand, Demand generation, Leadership, salesforce.com, Positioning, Product Marketing, International Marketing, email marketing, Public Relations, Social marketing, channel marketing, Marketing analytics, Digital marketing, go to marketing strategy, product launches, website development, Marketing lead, voice of customer, market research, competitive intelligence, PPC, BtoB, Team builder, Customer engagement, MBA, marketing communications, telemarketing, staff development

Skills

P&L responsibilities, Presentation, Ecommerce Strategy and digital marketing channels optimization - SEO, SEM, email, affiliates - for high-profile accounts., Technology Solutions, Sales Support, Software Implementation, Requirements Analysis & Specification, Leadership , Marketing strategy, Branding/messaging, Positioning, Persona development, Go-to-market plans, Product marketing, Demand generation, email marketing, Social marketing, Public relations, Sales enablement, ROI analytics, Voice of customer

These are some of the questions we asked our climbers about their experiences with Adaytum: