Wp Associates Work Values

Daily Duties at Wp Associates:

• Planning for a customer life-cycle marketing strategy that is relevant and engaging; • Coordinating with multiple departments to create a realistic production schedule and review process; • Optimizing sender reputation and maintaining best practices for inbox placement across the board of 85% or better by ensuring Can-Spam compliance, warming up IPs, ensuring proper authentication, monitoring blacklists, establishing a consistent send volume and frequency, and more; • Supporting on-site mail server installation and configuration, or selecting an ESP that best suits the needs of the program, • Crafting email and landing page content and design, dynamic/personalized content, keywords for SEO and coordinating with Social Networking communication channels for message and branding clarity and consistency. • Producing targeted recipient lists for split testing variations, segmentation, cadence, sequencing, and dynamic content targeting to optimize open, click, and conversion rates; • Developing testing strategies for template formats, subject lines and rendering in all combinations of browsers and email clients; • Deploying messages with tracking and then analyzing the behavioral results for constant improvement of the program; • Performing list hygiene to safeguard sender reputation and deliverability, and contributing to list growth;

What they like about Wp Associates:

You give high priority to hiring firms with prestige. Market reputation and prestige of a firm may be determined through on-line research, and conversations with individuals working in your target industry. Note that firms "in the public eye" receive a great deal more critical publicity and attention than those operating with more anonymity. So as you assess your employment opportunities, be sure to seek out the positive aspects of the firm's reputation in addition to noting negative publicity the company may have received.

Tags

SQL Programming, MS Office, Project Management, HTML, Photoshop, Analysis

Skills

P&L responsibilities, Presentation, Ecommerce Strategy and digital marketing channels optimization - SEO, SEM, email, affiliates - for high-profile accounts., Technology Solutions, Sales Support, Software Implementation, Requirements Analysis & Specification, Leadership

These are some of the questions we asked our climbers about their experiences with Wp Associates: