Fmp Media Solutions Work Values

Daily Duties at Fmp Media Solutions:

Marketing Manager/Promoted in August 2007  Developed and wrote annual marketing plan/calendar, facilitating increased productivity/accountability.  Wrote/edited press releases, collateral, website copy, case studies, newsletter articles, proposal copy.  Managed design and production of trade show booth and trade show exhibition program.  Served as project manager on redesign of company website via content management system, collaborating with developers, designers and operations staff. Wrote new copy for site; implemented SEO.  Managed brand audit: implementation of brand e-survey, analysis and report and presentation of results.  Guided creation of innovative, branded tools for sales team.  Conceived and managed development of electronic customer satisfaction survey in collaboration with Operations Director, Software Developer and Multimedia Department Director.  Drove awards submissions, contributing writer articles, PR. Company won several awards resulting from these efforts. Multiple guest articles positioned FMP executives as thought leaders.  Supported sales team with customer meeting preparation, organization of print/electronic presentations, proposal development and related customer-facing activities; facilitated project brainstorming sessions.  Launched and managed blog pilot program and other social media endeavors.  Developed internal communications program: all-hands meetings, presentations, and team-building. Marketing Programs Manager/Office Manager  Launched and managed Salesforce.com CRM tool and Constant Contact email marketing tool. Customized platforms and leveraged them for marketing programs.  Supported Sales & Marketing and Operations executives in defining and implementing metrics tracking and reporting, including weekly reports summarizing sales pipeline performance.  Implemented, designed and launched FMP’s Behind the Scenes quarterly newsletter; responsible for article assignments, editing, layout and design, list management and email blast via Constant Contact.  Planned and implemented successful go-to-market campaigns resulting in sales opportunities.  Managed segmentation and email campaigns; developed meeting materials and collateral, coordinated and launched email blasts, managed vendors and reported on results.  Gathered, analyzed, and communicated marketing data to keep company informed of industry trends, competitive positioning, and market perceptions. Provided research and analytical support for marketing programs, positioning, and product management activities.  Managed and developed direct reports and interns.  Conceived and implemented new hire process and welcome packet. Formulated and outlined process for new hire interactive training tool, in coordination with Operations.  Created office management manual, inventory management system, and archive checkout system.  Managed daily operations – e.g., liaisoned with vendors, managed calendars, scheduled meetings, DB management, process development and improvement and administrative support for Leadership Team.

What they like about Fmp Media Solutions:

Working for a company with an emphasis on social values and helping society is a clear and important priority for you - a critical factor in who you choose to work for. In contrast to other factors, you place an organization's reputation for fairness and concern for the community above most other aspects of the company. As you search for a new job opportunity, it is usually possible to find out if the company is involved in the community and/or if it is addressing problems and issues in society. Pay special attention to non-profit organizations and those specifically involved in social action. Moreover, speaking with current and former employees should enlighten you to perceptions of the fairness of the company's leaders and the treatment of employees.

Tags

Branding, Strategic Marketing Plan Development, Content Development and Creative Direction, Events, Promotions & PR, G2M & Lead Generation Campaigns, Social Media Programs, Thought Leadership Programs, Partner Programs, Writing, Strategy, PR

Skills

P&L responsibilities, Ecommerce Strategy and digital marketing channels optimization - SEO, SEM, email, affiliates - for high-profile accounts., Technology Solutions, Sales Support, Software Implementation, Requirements Analysis & Specification, Leadership , CRM and Email blast programs, Lead generation campaign development and execution, Development of innovative tools such as video, Event planning and management, Branding, Thought Leadership and PR programs, Reseller and wholesale marketing support programs, Customer Experience Mapping and improvement projects, SWOT analysis, Social Media Programs

These are some of the questions we asked our climbers about their experiences with Fmp Media Solutions: