Ryan Partnership Work Values

Daily Duties at Ryan Partnership:

- Manage multiple accounts simultaneously, coordinating up to 9 brands and 5 retail customer accounts concurrently and incorporating needs of diverse clients. - Envisioned strategic direction, planned and administered budgets, and synchronized activities of cross-functional and inter-agency teams to execute consumer-facing creative projects. - Strong, innovative digital strategic ideation and analytic skills with persistent endeavor to provide flawless execution resulting in award winning marketing programs - Provide thought leadership within digital site and media, database marketing, advocacy, mobile, search, digital shopper marketing and social media marketing - Current Accounts: Energizer Personal Care (Edge Shave Gel, Skintimate), Purina (Mega multi-brand events, Digital Shopper Marketing for 5 key retail customer accounts) - Team Management: Provide team leadership across the Agency cross-functional team; provide mentorship and career guidance. - Cultivate Client Relationship: Agency liaison/first point of contact for sr. management team; troubleshoot and provide quick/decisive resolutions; continually bring innovative thought leadership; identify growth opportunities and deliver recommendations leveraging Agency’s areas of expertise. - Expand Agency Capabilities: Spearheaded Agency growth into digital shopper marketing growing client customer account management from 1 key retail account to 5 within 1 year for Purina brand. Key member of Unilever Digital Shopper Center of Excellence program team. - Program Analytics: Contribute to overall program analysis by establishing key learnings and implications; experience with key volumetric methodologies such as Nielsen Homescan/Panel Data and PDI Knowledge Networks; experience with consumer insight research and Attitude & Usage studies - Agency Fiscal Responsibility: Responsible for fiscal performance of accounts (e.g., assessing staffing needs; reporting revenue projections; identifying incremental revenue opportunities) - Agency Subject Matter Expert (SME): Responsible for developing and presenting training in the areas of digital shopper marketing, search and mobile marketing to Ryan employees. Responsible for development of “Digital Shopper Marketing University” experiential presentation to Purina executive teams. Team lead for Digital Shopper Marketing knowledge repository that catalogs retailer capabilities, best in class case studies, trends in digital shopper marketing and vendor capabilities. - Previous Accounts: Nestlé Baking (Toll House, Libby, Carnation), Pfizer (Advil franchise, Robitussin, Preparation H, Centrum, Alavert, Dimetapp), Unilever (Hellmann’s), ConAgra (Walmart multi-brand program including Pam, Orville Redenbacher, Ragu), Tysabri, Englert

What they like about Ryan Partnership:

Working for a company with an emphasis on social values and helping society is a clear and important priority for you - a critical factor in who you choose to work for. In contrast to other factors, you place an organization's reputation for fairness and concern for the community above most other aspects of the company. As you search for a new job opportunity, it is usually possible to find out if the company is involved in the community and/or if it is addressing problems and issues in society. Pay special attention to non-profit organizations and those specifically involved in social action. Moreover, speaking with current and former employees should enlighten you to perceptions of the fairness of the company's leaders and the treatment of employees.

Tags

Digital, Marketing, Management Supervisor, Mobile, Digital Retail, Social, B2B, B2C, Director, SEO, Strategy, Shopper Marketing, Digital Marketing, Agency, CPG, Consumer Packaged Goods, Publishing, CRM, Analytics, Finance, Investments, Social Marketing, Database Marketing

Skills

P&L responsibilities, Ecommerce Strategy and digital marketing channels optimization - SEO, SEM, email, affiliates - for high-profile accounts., Technology Solutions, Sales Support, Software Implementation, Requirements Analysis & Specification, Leadership , Excellent Strategic Formulation, Excel at internal and interagency team leadership, Strong Digital Marketing Acumen and Experience, Excel at measurement and analytics to quantify results

These are some of the questions we asked our climbers about their experiences with Ryan Partnership: