Grey Advertising (Grey Global Group) Work Values

Daily Duties at Grey Advertising (Grey Global Group):

Manage all facets of Kraft General Foods' national consumer advertising programs (primarily televison and print), provide client with strategic insight and act as the primary point-of-contact to the agency.

What they like about Grey Advertising (Grey Global Group):

Working in an organization that is technologically advanced, creative, and innovative is critical in your assessment of hiring companies. Less important to you are stability of the organization, the length of time an organization has been in business, and the business' plans for the future. You prefer a fast-moving company that will take risks to achieve its goals and objectives. The length of time the company has been in business is irrelevant. Maintaining status quo is unnecessary. You thrive on change, uncertainty and the upside of potential business risks, especially those associated with innovation. Stability for the long haul is not nearly as important as is working in an atmosphere that is charged with a sense of urgency and constant change.

Tags

Digital Marketing, Integrated Marketing, Advertising, Search Engine Optimization (SEO), Search Engine Marketing, (SEM), Salesforce.com, Eloqua, Lead-generation, lead-tracking, Digital Out-of-home (DOOH), Sales enablement, Website development, branding, brand managment, research, marketing mix modeling (MMM), Socail Media, Social MEdia Optimization (SMO), leadership, mentor, manage, c ross-functional teams, personas, online media, media strategiey, creative strategy

Skills

Presentation, Ecommerce Strategy and digital marketing channels optimization - SEO, SEM, email, affiliates - for high-profile accounts., Technology Solutions, Software Implementation, Requirements Analysis & Specification, Leadership , understands client needs and translate these to solutions, working directly with senior clients , analytical and strategic thinking skills, ability to influence and collaborate with others, •Providing leadership and guidance to the internal support team. , increases the efficiency and effectiveness marketing investment, , ability to think conceptually and then link that back to data and marketing insights., inspire confidence and trust at highest levels of organization, Can Articulate the value proposition of and enable the go-to-market strategy , capable in operating at both the strategic and tactical levels

These are some of the questions we asked our climbers about their experiences with Grey Advertising (Grey Global Group):